Featured Alumni

"When I began practicing dentistry I was eager to service everyone. After all, that is what doctors do. However, I had no management technology and found myself frustrated and stressed out. I was constantly looking for an answer to improve as a person and improve my practice. After being in the field of dentistry for six years and only getting by with great effort, I was introduced to the Hubbard Management Technology and began to apply it to my practice. I saw results instantly in myself and my practice. My stats sky rocketed."

— Dr. Juan Villareal
Owner of one of the largest dental practices in the US

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September 1, 2010

Degree Program: Define Your Publics

My name is Daphna, and I own a Life Coaching company in Los Angeles, CA.  The following is a success story I wrote from degree program student Jonathan Turton recently conducting his Surveys course apprenticeship in my company.

j0283537Since opening my office last year, I hadn’t defined my public.  The first win I had on this project was finally doing so.  Jonathan referred me to the some data from his course on “wrong publics.”  It was through learning this data that I finally worked out this very vital point!  I now see how absolutely indispensable that action was. Then came the surveys.  I was surprised at the buttons that came up.  I was very far from them in my marketing efforts.  I also gained the valuable data on what images and symbols positioned with my products/services.

For the first time, I am actually ready to put together the right promo for my business, and effectively introduce myself to my potential public.

Thank you for your help!

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