Featured Alumni

"The management training we took at the Hubbard College has turned out to be a real lifesaver for us. Soon after our training we began applying it and the business flooded in. Anyone can have a successful business if they apply what they learn at the College. The management technology is simple, easy and fun, not to mention financially rewarding.""

— Alan and Sheila Atkinson-Baker
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Thursday, October 28th, 2010

Business Management: Importance of Surveying…Properly

My name is Alex, and I recently finished the Surveys course on the Associate of Applied Science Degree in Business Management at Hubbard College of Administration International.

j0283063This course really opened my eyes in terms of how surveys are made, conducted and how useful they are. I actually started out on this course thinking this would be something I probably wouldn’t ever use.  After starting, I grew to like it more and more and now enjoy creating the questions and just knowing the technology in general.

Surveys of course are used to get your public’s opinion, so that you can better market your product to them.  Sounds simple enough right?  However, what happens when you don’t survey correctly?  The result is a waste of time and money and can even hurt your once well thought-out image. An example of incorrect surveying is writing whatever questions come into mind whether they are relative or not, and just jotting down the person’s answers.  This information is then often used to market to target all of your publics at once.

You want to create questions that will bring out human emotion.  In fact, one of the duties of good public relations is to handle human emotion and reaction. Otherwise you won’t get your communication across to the publics you want to.  For example, have you ever tried to communicate to someone that is very angry?  This doesn’t work very well does it?

Another mistake often made is having a specific public in mind when marketing; more specifically, thinking you know who the specific public is before even asking. You can’t just say the “teenagers under 15 public” is your public.  If your product is a science-fiction romance novel, your public would be the “science-fiction romance novel public”.

I didn’t have any of this data before and just knowing this has made a tremendous difference in how I operate in doing surveys. I can see the possibilities and how the technology taught in the course can be applied to any business or activity. The thing to remember about this is that it’s just listening to your public and using their input to better service them.

Throw this data into our school systems or politics and you’ll get a government that is actually putting into place what it finds from your valuable information. People love when others listen to their opinions and are sometimes shocked that you actually used that data to better yourself or organization. I have already started using this towards my band and look forward to what results I will get from doing so.

I highly recommend this course!

Thursday, October 21st, 2010

Business Degree: Marketing, A Workable Approach

My name is Jack Cheng. I’m a Taiwanese student from Kaohsiung on the Associate of Applied Science degree in Business Management and Administration at Hubbard College of Administration (HCA), Los Angeles, CA.  I just finished the Marketing course.

j0234774Marketing is an important activity for a business. It includes so many things that people think it is hard for any company to try and address.  However, there is actually an approachable and workable way for any company to address the effectiveness of their marketing

In this course, I learned how to find out what a company’s publics (types of audiences) are thinking.  I also learned how to position a product and design an effective promotional piece based on proper surveying.   Marketing isn’t a hard thing to do when the proper method is used.

One great topic that this course covers is the subject of art.  I learned what art is and how to create it!  Trying to make sense out of everyone else’s opinions on what art is or isn’t was difficult and just plain confusing. I have learned the common denominator in art-communication! Without communication, we don’t have art anymore.  Art has to communicate the right message to the right public.  This is marketing!

I feel much more confident in this subject, and feel I now have the ability to market.

Thursday, October 21st, 2010

Consultant Training: Basics of Organization

My name is Brandon, and today I completed a course called Company Basics One at Hubbard College.

CB056536If you look around at the majority of small companies or even the largest of companies on earth, you’ll find that the staff and executives all have something in common; they don’t know the basics of organizing.  This may seem to be a stiff statement at first, but just think about the executives who’s jobs are demanding of both their time and patience.  They are stressed and complain of “no time” and may even have disgruntled employees, and at their last wits end, either quit or endure arduously.

Every professional on earth would benefit from this course.  It teaches you the very simple fundamentals of organizing and how to implement order. It will revitalize that notion of long ago that you could have a great job and a great life with all the time you would ever need for the things you personally desire to create while being a successful part of the workaday world.

Thursday, October 21st, 2010

Business Degree: Management By Statistics

My name is Tommy Cummings.  I am from Utah and am studying at HCA en route to earning my Associate of Applied Science Degree in Business Management and Administration.  I just finished the course Management By Statistics.

This course has taught me how to measure what is done and expose what is not done. By knowing this, you are able to ascertain where you are as anBuildingorganization, see what you have done, and predict where you’ll be. The data in this course has given me confidence in my abilities to successfully manage and has given me the tools to achieve my goals.

Thursday, October 21st, 2010

Business Administration: Expand Your Organization

My name is Edwin Chou, and I just finished the Executive Leadership course at Hubbard College of Administration International.

j0236531This is a good course.  I now have a greater understanding of what it takes to become an executive.  Also, the course really showed me different points that I can currently improve on.  It was interesting to learn how to apply specific tools to make things go right despite bad conditions. The way to expand an organization is to have a good executive that is trained to delegate properly while having the ability to get the job done himself, if needed.

Thursday, October 21st, 2010

Master Consultant: Secrets of an Executive

Hi, this is Stella Ou. I am from Taiwan and currently studying to become a Master Consultant at Hubbard College of Administration International.  I’ve just completed the course Executive Tools.

An executive is someone who is capable and able to control and manage his job well.  This is the course that certainly teaches you all secrets en route to anj0443099efficient and effective executive.   You’ll never fail to be an executive if you follow exactly what this course teaches; all the planning, setting targets, how to handle upset situations, how to deal with problematic people and even how to systematically file your folders.

Funny thing is that, many executives don’t even pay any attention to any of these minimal details.  Many believe that it’s the staff’s innate ability to have everything ready and in a presentable manner when in fact the executive himself first has to know all these minimal details.  Once you grasp the essence of management, managing becomes the easiest job in the world for you!

Tuesday, October 5th, 2010

Business Degree: Communication Relative To Production

Hi, my name is Elena Alvarez. I am from Mexico I just completed Improving Business Through Communication course at Hubbard College of Administration.

This course was great!  It was a lot of fun and while doing this course I could see that by communicating one can begivingorders successful in anyway and area of their life.  I encourage everyone to do this course, because it can help you in a lot of ways.  For example, you may have a business or work in management where you have to manage, among other things, people.   Having your staff communicate more effectively will help them be better problem solvers, which will increase the level of productivity around them!

Thursday, September 30th, 2010

Master Consultant: Communication Is Vital

Hi, my name is Stella. I’m from Taiwan and am studying to become a certified Master Consultant at Hubbard College.  I have just completed the course “Improving Business Through Communication.”

j0202073This course is fun and interesting especially the first few drills, which are more difficult, but rewarding to pass through.  Now I know I’m able to confront the person before me on any occasion, place and time.  These drills will help you flatten any “buttons” you may have about the considerations, barriers, or stops clients will give you.  It actually was surprising how little effort it took to accomplish this, because the drills are setup with precision and relevancy.  Upon finishing, I’m calmer, more stable and am more patient.

Thursday, September 30th, 2010

Business Management:

My name is Jamie Chang.  I am from Los Angeles and am studying at Hubbard College of Administration International to earn my Associate of Applied Science degree in Business Management and Administration.  I just finished the Marketing course.

artpromoI had a lot of fun learning marketing. Before starting, I had only a vague idea about what marketing is. After taking this course, I now know what the sequence is and how you “market” the product by creating effective ads, releasing campaigns, etc.  What I liked the most was that in the course, there are a lot of drills that force you to study ads.

The drilling of these ads had an immediate practical application.  For example, last weekend I was in Disneyland with my friend.  We were watching a watershow- World of Color in California Adventure land.  While watching it, I was very touched by the show and started thinking to myself, how did they make this?  How did they come up with these characters, and did they do positioning surveys for this?  All kind of questions came to mind right away.  I was surprised to find myself actually thinking this way.  I felt very proud of myself, because I was really USING the knowledge and APPLYING it in my life!

Thursday, September 30th, 2010

Degree Program: Surveys Are Key

I am Wesley Kuo, a Taiwanese student from Taipei, Taiwan on the Associate Degree Program at Hubbard College of Administration (HCA), Los Angeles, CA. I just completed the “Surveys” apprenticeship.

You own a business and you sell your products.  Yet, how do you know that what you’re selling is the right product for the right public?  The first thing thatj0315598should come to mind is to do surveys. So, how do you know if you’re conducting surveying properly?

Recently, while walking down the street, a surveyor stopped me and asked for a survey, so I said ok. The survey questions had nothing to do with the product he was trying to gather information on.  It was pointless and a waste of time for him to even be paid to conduct the activity.

Few people have been properly trained in surveying to know that there’s a technology and an art to doing them right. The survey course will give you the data on how to make up the survey questions to find out what is wanted and needed from publics.  For example, the answer to the right questions will symbolize a picture, which can then be put into a promo piece.

I had a lot of fun doing the surveys, and recommend this course to everyone.