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Posts Tagged ‘Survey’


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Monday, August 29th, 2011

Surveys Course

My name is Tom Cummings and I just finished the Surveys course at Hubbard College of Administration. I work in marketing and I can’t wait to start using surveys to increase the effectiveness of our campaigns and promotions. This Survey course has given me the tech I need to find the publics I need to work with, find the right way to communicate with each public and how to get their response! Its all in surveys. This is another key ingredient that I have received from Hubbard College that will help our company to succeed!

Tom Cummings

Wednesday, December 15th, 2010

Associate Degree: Practical Experience

My name is Josh.  I’m a degree student at HCA, and I just completed the Survey apprenticeship.

j0283063Surveying can be seen so often.  Most companies are after the same thing; what are our customers thinking and saying?I think we’ve al done a survey for someone before wether at the mall, at home on the phone, etc.  I remember taking one once.   The surveyor told me that he was collecting the opinions from people who had been to their shops. He wanted to know why did people choose their product rather than others’.

The survey questions didn’t really get valid opinions, because the questions weren’t created properly.  This course teaches the key pints of surveying.  It elaborates how to create valid survey questions, who should you ask them and how to use survey results for different activities such as PR campaign.  This course gave me the confidence to get valuable data from the public and use it to help a business.

Tuesday, November 30th, 2010

Business Degree: Surveys, Key To Success

My name is Alex.  I’m on the Business Management degree program at HCA, and I recently finished an apprenticeship on the Surveys course.

Pieces of the puzzleThis apprenticeship gave me a ton of experience in the field of surveying.  Seriously, I feel like I know and can do so much with surveys that I’ll never have a worry when doing them. The power of this apprenticeship really hit me on the second section, which involved making a particular survey that would emanate human emotion.  The purpose of this is to get as many done as possible until you’ve received a response value over 50% out of all people asked.

I got to do these surveys with a composer. I did my Financial Planning apprenticeship for this individual, and was aiming to help him learn more about his targeted public.  Basically, to find out what they’d want from a composer in regards to recording orchestral instruments for recording musicians.

Once this survey and a second survey were completed, I felt like I was on a whole new tier of this technology. The course gave me the data, and the apprenticeship really had me bringing its application to fruition. I got sufficient answers for both surveys and now the individual has the data he needs in order to share his service within that public in such a way that they’ll be open to listening to the message.

It happens each and every day. Companies think of new and interesting ways to get their public to hear them and buy their products. Some of these companies do this successfully; you can take Apple as an example. I’m sure they take their customer’s thoughts and opinions very seriously and that has contributed to their huge success.

Surveys open the door to the public.  You get to hear their thoughts, ideas, concepts, etc. It just makes sense that potential customers will be more willing to respond to an advertisement or even let it catch their eye if it had what they’ve been worrying about, which is accompanied by your product/service that serves as a solution or improvement.

Thursday, September 30th, 2010

Degree Program: Surveys Are Key

I am Wesley Kuo, a Taiwanese student from Taipei, Taiwan on the Associate Degree Program at Hubbard College of Administration (HCA), Los Angeles, CA. I just completed the “Surveys” apprenticeship.

You own a business and you sell your products.  Yet, how do you know that what you’re selling is the right product for the right public?  The first thing thatj0315598should come to mind is to do surveys. So, how do you know if you’re conducting surveying properly?

Recently, while walking down the street, a surveyor stopped me and asked for a survey, so I said ok. The survey questions had nothing to do with the product he was trying to gather information on.  It was pointless and a waste of time for him to even be paid to conduct the activity.

Few people have been properly trained in surveying to know that there’s a technology and an art to doing them right. The survey course will give you the data on how to make up the survey questions to find out what is wanted and needed from publics.  For example, the answer to the right questions will symbolize a picture, which can then be put into a promo piece.

I had a lot of fun doing the surveys, and recommend this course to everyone.

Wednesday, September 1st, 2010

Degree Program: Define Your Publics

My name is Daphna, and I own a Life Coaching company in Los Angeles, CA.  The following is a success story I wrote from degree program student Jonathan Turton recently conducting his Surveys course apprenticeship in my company.

j0283537Since opening my office last year, I hadn’t defined my public.  The first win I had on this project was finally doing so.  Jonathan referred me to the some data from his course on “wrong publics.”  It was through learning this data that I finally worked out this very vital point!  I now see how absolutely indispensable that action was. Then came the surveys.  I was surprised at the buttons that came up.  I was very far from them in my marketing efforts.  I also gained the valuable data on what images and symbols positioned with my products/services.

For the first time, I am actually ready to put together the right promo for my business, and effectively introduce myself to my potential public.

Thank you for your help!

Wednesday, September 1st, 2010

Business Degree: The Client’s Viewpoint

Hello, my name is Jonathan Turton.  I’m a student from Northern California.  I have just completed my Surveys course and apprenticeship on the Associate of Applied Science Degree in Business Management and Administration.

This was a phenomenal course. From this course, I was able to learn how to find the viewpoint of a public about a specific product.  By knowing this, I’m able toj0309602work miracles, as I’m able to promote a product better.  One way of doing this is by using the correct buttons in order to attract your public, and through this process, be able to give out the message you’re intending to give out. It is through this simple action that you can make yourself more known and attract a lot more clients. This was an amazing course and I recommend it to anyone!

Thursday, August 26th, 2010

Business Degree: Vital Tool

My name is Jamie Chang.  I’m a Taiwanese student from Kaohsiung on the associate degree program at the Hubbard College of Administration (HCA), Los Angeles, CA.  I just finished the Marketing and Public Relations Surveys course.

j0283063I just completed the Surveys course. This course gives you a very powerful tool about how you actually create and conduct surveying. I have done some practical surveys before.  Previously, it wasn’t that hard for me to understand the sequence.  However, this time I got to know how I can actually CREATE the survey questions and get the right public, so I can establish a nice marketing campaign to promote my products widely known to publics.

This course also gives you another tool called the Tone Scale.  The Tone Scale is a scale that shows what emotion (tone) you are at, and based on that, the surveyor can determine what reality the publics are in which provides you with the needed information to create the same reality and have agreement with them.

One of the main things I got from Surveys is that you do surveys with ARC (Affinity, Reality and Communication). No ARC, no surveys; no surveys, no buttons; no buttons, no promotion, and then you got NOTHING.  Surveys are a MUST before you promote things. It’s the key to success, and I now see the necessity of Surveys!

Thursday, June 10th, 2010

Associate Degree: Surveys Enable Product Communication

June 10, 2010
Associate Degree: Surveys Enable Product Communication
By Jonathan Turton, a Guatamalan student from Guatamala City on the associate degree program at the Hubbard College of Administration (HCA), Los Angeles, CA.
I recently finished my ìMarketing and Public Relations Surveysî course. I learned lots of useful data in this course. I received data that I could use to get my product out to my public, which means the type of audience in a way that would be accepted. I learned how to detect different types of publics using surveys. And with the information found, I was able to promote my product in the correct way in order to have that publicís attention. Also, I learned how to create surveys. I learned how to use the majority of responses from those surveys as a guide to successfully deliver a message to that public. Surveying and knowing how to successfully deliver my message adds up to promoting my product with just the right emotional tone in order to create want for my product!
This course was really good and I recommend it to any group or individual that wants their product or service to be well known and wanted by their public(s).
I am now taking the ìPublic Relationsî course.
By Jonathan Turton, a Guatamalan student from Guatamala City on the associate degree program at the Hubbard College of Administration (HCA), Los Angeles, CA.
j0283063I recently finished my “Marketing and Public Relations Surveys” course. I learned lots of useful data in this course. I received data that I could use to get my product out to my public, which means the type of audience in a way that would be accepted. I learned how to detect different types of publics using surveys. And with the information found, I was able to promote my product in the correct way in order to have that publicís attention. Also, I learned how to create surveys. I learned how to use the majority of responses from those surveys as a guide to successfully deliver a message to that public. Surveying and knowing how to successfully deliver my message adds up to promoting my product with just the right emotional tone in order to create want for my product!
This course was really good and I recommend it to any group or individual that wants their product or service to be well known and wanted by their public(s). I am now taking the “Public Relations”course.
Thursday, June 3rd, 2010

Associate Degree: Basic Tools of Management

June 2, 2010
Associate Degree: Basic Tools of Management
I am Wesley Kuo, a Taiwanese student from Taipei, Taiwan on the Associate Degree Program at Hubbard College of Administration (HCA), Los Angeles, CA. I just completed the ìMarketing and Public Relations Surveyî course, and I had a lot of fun.
I had some experience doing surveys before this course, but what I knew was limited to communicating with people by using the management tool of the Affinity-Reality-Communication (ARC) triangle.  The ARC Triangle is so basic that even an introductory level study of it is enough to be able to successfully apply it.  So, when starting the ìMarketing and Public Relations Surveyî course, I imagined that Iíd just cover the same data with lots of drills added.
I was wrong! I was surprised when I read ìCreating Surveys.î  The reference contained a lot of data about how to put ARC into oneís survey, and how one can use the survey results to make a good program for a Public Relations campaign. I have to say I really learned a lot from this course.
I now understand why surveying is important. A good survey can salvage a company that is on a course to ruin. So, if you donít know what kind of product would be popular or if you donít know how to name your product, then do the ìMarketing and Public Relations Surveyî course.  You too will then receive a working understanding of what is needed or wanted from your public.
The HCA is a self-paced business school that offers an exceptional business administration curriculum, unique learning technology, life-changing apprenticeships and internships, assistance with job placement and a lifetime warranty for students.  I am currently on the ìHow to Increase Profits through Proper Financial Planningî apprenticeship.
I am Wesley Kuo, a Taiwanese student from Taipei, Taiwan on the Associate Degree Program at Hubbard College of Administration (HCA), Los Angeles, CA. I just completed the “Marketing and Public Relations Survey” course, and I had a lot of fun.
I had some experience doing surveys before this course, but what I knew was limited to communicating with people by using the management tool of the Affinity-Reality-Communication (ARC) triangle.  ARCThe ARC Triangle is so basic that even an introductory level study of it is enough to be able to successfully apply it.  So, when starting the “Marketing and Public Relations Survey” course, I imagined that I’d just cover the same data with lots of drills added.
I was wrong! I was surprised when I read “Creating Surveys.”  The reference contained a lot of data about how to put ARC into oneís survey, and how one can use the survey results to make a good program for a Public Relations campaign. I have to say I really learned a lot from this course.
I now understand why surveying is important. A good survey can salvage a company that is on a course to ruin. So, if you don’t know what kind of product would be popular or if you don’t know how to name your product, then do the “Marketing and Public Relations Survey” course.  You too will then receive a working understanding of what is needed or wanted from your public.
The HCA is a self-paced business school that offers an exceptional business administration curriculum, unique learning technology, life-changing apprenticeships and internships, assistance with job placement and a lifetime warranty for students.  I am currently on the “How to Increase Profits through Proper Financial Planning”apprenticeship.
Wednesday, February 24th, 2010

Associate Degree: Valid Survey Questions Elicit An Emotional Response

I am Damiano Shehu, an Albanian student from Tirana on the Associate Degree Program at the Hubbard College of Administration (HCA), Los Angeles, CA.  I recently finished the ìMarketing and Public Relations Surveysî Apprenticeship.
I had a great time during this apprenticeship. I learned that surveys are not only fun but very useful for a business too. By applying the data I learned on the ìMarketing and Public Relations Surveysî Course, I was able to get a great result. I got the buttons, which are the answers that were given the most number of times to each survey question. In addition, I was able to determine the positioning, which is the placement of the product in somebodyís life or mind and in relation to other products, based on the buttons.
When you survey people you get various types of responses. What conventional survey takers usually look for is a ìyesî or ìnoî type of question. These types of questions do not bring about an emotional response. It is extremely crucial to be able to get an emotional response.  Once you have an emotional response from your survey question, you can use that answer in your promotion.
I think that this apprenticeship was great, and I would suggest it for anyone that works in promotion and marketing.
The HCA is a self-paced business school that offers an exceptional business administration curriculum, unique learning technology, life-changing apprenticeships and internships, assistance with job placement and a lifetime warranty for students.  I am currently on the ìMarketingî Apprenticeship.

I am Damiano Shehu, an Albanian student from Tirana on the Associate Degree Program at the Hubbard College of Administration (HCA), Los Angeles, CA.  I recently finished the Marketing and Public Relations Surveys Apprenticeship.

I had a great time during this apprenticeship. I learned that surveys are not only fun but very useful for a business too. By applying the data I learned on the Marketing and Public Relations Surveys Course, I was able to get a great result. j0283537I got the buttons, which are the answers that were given the most number of times to each survey question. In addition, I was able to determine the positioning, which is the placement of the product in somebody’s life or mind and in relation to other products, based on the buttons.

When you survey people you get various types of responses. What conventional survey takers usually look for is a yes or no type of question. These types of questions do not bring about an emotional response. It is extremely crucial to be able to get an emotional response.  Once you have an emotional response from your survey question, you can use that answer in your promotion.

I think that this apprenticeship was great, and I would suggest it for anyone that works in promotion and marketing.

The HCA is a self-paced business school that offers an exceptional business administration curriculum, unique learning technology, life-changing apprenticeships and internships, assistance with job placement and a lifetime warranty for students.  I am currently on the Marketing apprenticeship.